Case Study
Ubank
Campaign objectives
Raise awareness of the overseas travel features of ubank’s spend account product, in connection with the active adventures customer segment, and drive consideration of the account for travel planning, overseas spending and banking security.
Solution
A recently launched partnership, Adventure Capital spotlights 5x continent's, providing our readers with an in depth guide of the best activities to do across each region. Throughout the content we delve in to the bucket list adventures across each continent to inspire our reader’s wanderlust and to remind them of ubank’s zero fee overseas policy.
The results
Total Page Views:
103% delivery
above goal
EDM Sends:
110% over expected delivery date
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